<asp:DataList ID="DataList1" runat="server" DataSourceID="ObjectDataSourceCrossSell" RepeatColumns="3" RepeatDirection="Horizontal">
    <ItemTemplate>
        productID:
        <asp:Label ID="productIDLabel" runat="server" Text='<%# Eval("productID") %>'></asp:Label><br />
       Prodotto:
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       <a href="<%=Utility.GetRewriterUrl("product",productIDLabel,"")%>">
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        <asp:Label ID="productNameLabel" runat="server" Text='<%# Eval("productName") %>'>
        </asp:Label></a><br />

    </ItemTemplate>
</asp:DataList>

<asp:ObjectDataSource ID="ObjectDataSourceCrossSell" runat="server"
    OldValuesParameterFormatString="original_{0}" SelectMethod="DataListCrossSell"
    TypeName="CrossSellProductTableAdapters.DataListCrossSellTableAdapter">
    <SelectParameters>
        <asp:ControlParameter ControlID="lblID" DefaultValue="" Name="productID" PropertyName="Text"
            Type="Int32" />
    </SelectParameters>
</asp:ObjectDataSource>